"I just wanted something that actually worked - no scrubbing, no toxic fumes, no perfume cover-ups."
Emily wasn't trying to start a business.
She just wanted her house to smell like a home again - not a pet store.
After months of trial and error, she developed her own formula:
✅ Scrub-free
✅ Scent-free
✅ Actually eliminates the source of the odor
She tested it on an old stain by the door. The smell was gone.
Then her neighbor walked in and said,
"Wait... did you get new carpet?"
That was the moment everything changed.
Friends started asking what she was using. Word spread.She began bottling in her kitchen just to keep up with the demand.
That homemade spray became FurryFreshness - and today, it's one of the fastest-growing odor removers in the pet world.
Pet Parents Are Obsessed. Here's Why...